Michael Vachon parts company with Maverick Drinks
Published: 14 November, 2024
Maverick Drinks co-founder Michael Vachon has announced his departure from the firm, after 11 influential years at the helm.
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Brand and packaging rethink needed as convenience and sustainability trends accelerate
Published: 15 July, 2020
A major shift in the way alcoholic drinks are packaged, dispensed and branded may well be here to stay in the wake of the pandemic.
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Gin revival vs survival
Published: 29 April, 2020
The current health crisis will hit the maturing gin market hard at time when competition is at its peak with buyers rationalising ranges and it may be only the very strongest that will survive, says Jo Gilbert.
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